There’s more than meets the eye to the city’s sunniest hip-hop group, all graduates of CWU.
By: Nick Feldman
Published: August 3, 2011
Some might call The Physics the least ambitious outfit in Seattle’s growing hip-hop scene.
Whereas conventional modern-rap wisdom suggests providing a constant flow of concerts and leaked singles to stay fresh in the minds of fickle fans, the trio of MC Thig Natural, producer Just “Justo” D’Amato, and hypeman/MC Monk Wordsmith have played only a limited number of shows since the 2007 release of their first and only LP Future Talk.
At first glance, it might seem as if The Physics’ disconnection from the hype machine is a strategic error. But Thig disagrees. Driving around Seattle in his black Acura TL while listening to his group’s phenomenal sophomore effort Love Is a Business, set to be released this Saturday, the MC explains how The Physics’ controlled visibility is actually a calculated bet on quality over quantity. (READ MORE…)